Tag Archives: customers

Insights

Does Britain Still Love Queuing?

If there’s one thing Brits know how to do really well, its queuing. Our proud reputation has been backed up by a recent survey which suggests we spend on average one year, two weeks and a day waiting in line in shops. However the survey also suggests that even British consumers have a breaking point when it comes to queues:...

Case Studies

Marketplace Transformation Mapping and User Survey

We were engaged by a public sector executive agency that was finishing the first phase of a new digital marketplace project for the public and non-profit community.  They needed to communicate progress and secure commitment from their executives for the next phase.  In addition, they wanted to gain input from users of the new tool that would provide input to...

Insights

The State of Fashion 2018: 10 Key Trends

The recent State of Fashion 2018 report, in association with Business of Fashion and McKinsey, is now in its second year and provides a comprehensive view of the fashion industry’s current and projected performance. Below are the 10 trends that they believe will set the agenda for the industry over the next 12 months: Continuing uncertainty… Persisting geopolitical and economic...

Case Studies

Creating a new Business Intelligence reporting platform

We were engaged to work with a leading high street fast fashion retailer who had embarked upon a Merchandise Financial Planning transformation.  As part of this needed to create a new Business Intelligence reporting capability to support a more sophisticated and effective set of planning and forecasting processes. Challenge We were engaged to work with a leading high street fast...

Insights

Winning with Shopper Data

by Julia Cook Amazon’s recent purchase of Wholefoods has switched the question from ‘which grocers will become online retailers?’ to ‘which online retailers will become brick and mortar retailers?’. As Amazon and Alibaba in China have realised, the power of combining both online and offline data is unassailable – the best way to truly understand your customers.  And while 97%...