Tag Archives: Facebook

Insights

Facebook Admits: It Wants to Read Your Brain

by Julia Cook At their much-hyped 2017 Developer Conference, Mark Zuckerburg revealed that the tech giant is working on ground-breaking Artificial Intelligence technology aimed at dismantling the physical barrier between thought and technology.1 In what sounds like a scene from a science fiction novel, 60 engineers are working day and night in the facility dubbed “Building 8” – Facebook’s secret...

Insights

What Do They Think? How to Harness the Power of Social Media

by Julia Cook Social media, if planned and executed effectively, can give retailers access to millions of opinions. Whilst there will inevitably be some outlying views, there is some truth in the phrase “knowledge in numbers” and the collective intelligence of a crowd can give confidence in a particular product, or even inspire new innovation. A powerful process for capturing...