Tag Archives: strategy

Case Studies

Setting up a CMO for a Major Transformation Project

Our client is a multinational retail franchise operator who are undertaking a major transformation programme.  We have been engaged to project manage the programme and to implement our in-house change methodology to ensure a successful and sustainable outcome. As change experts, we are designing and establishing a Change Management Office structure to implement this change.  We are implementing our proven...

Case Studies

Change Management for the Retail Transformation Programme

Our client, a well-known high street fashion retailer with a newly implemented Agile IT Operating Model, engaged us to provide best practice change management support on the Retail Transformation Programme.   Challenge The programme was kicked off to resolve a mandatory compliance issue, and replace out-of-date retail technology The client also chose to use this as an opportunity to drive...

Insights

Top 10 Most Powerful Women in Retail

Retail Week has recently picked out 10 of the most powerful women in global retail.  So what makes them successful, and what can be learned from their successes?   And do you agree with the shortlist? Here are their Top 10:   Angela Ahrendts, Senior VP of Retail and Online stores, Apple As the SVP of retail strategy at Apple,...

Case Studies

Training and Communications on a Business Transformation Programme for a Food Manufacturer

We were engaged by a fast food manufacturer & franchiser to deliver training and communications on a business transformation programme.   Challenge The business was growing at pace and the company required a new ERP system to manage the volume of transactions Our challenge was to help the business understand how the new system would change their roles through the...

Insights

‘Building Belonging’ – NextGen Brand Identities

The retail revolution is turning things upside down. Online brands are launching on the high street... which apparently is in terminal decline.  We’re going to be getting our shopping delivered by drones soon.  Our every mood is going to be examined and measured by facial recognition software.  And then there’s the rise of robotics – can anyone forget Boston Analytic’s...

Insights

Does One Size Fit All? Chocolate Branding Across The World

Welcome to the series which discusses how brands are mining their heritage and finding ways to illustrate who they are, to become increasingly meaningful to their customers. We humans are social creatures and we’re more comfortable with brands who take the trouble to connect with us; something as simple as clear, straightforward packaging, all the way up to creating entire...