Tag Archives: US

Insights

‘Building Belonging’ – NextGen Brand Identities

The retail revolution is turning things upside down. Online brands are launching on the high street... which apparently is in terminal decline.  We’re going to be getting our shopping delivered by drones soon.  Our every mood is going to be examined and measured by facial recognition software.  And then there’s the rise of robotics – can anyone forget Boston Analytic’s...

Insights

Some surprising categories which Amazon are considering

It’s been a full year now since Amazon acquired Whole Foods.  Overnight they obtained 460 carefully chosen locations, landed a fully functioning grocery distribution system and became a national and international grocery competitor. The Seattle-based retailer might be a disrupter, but it’s not the first retailer to identify food as a lever to catapult their growth.  Their great competitor, Walmart,...

Insights

The State of Fashion 2018: 10 Key Trends

The recent State of Fashion 2018 report, in association with Business of Fashion and McKinsey, is now in its second year and provides a comprehensive view of the fashion industry’s current and projected performance. Below are the 10 trends that they believe will set the agenda for the industry over the next 12 months: Continuing uncertainty… Persisting geopolitical and economic...

Case Studies

Launching A Joint Retail Channel In The US

We were engaged by two major telecoms retailers to use our solid understanding of the US retail landscape to launch a brand new JV retail channel in the US. We gathered and defined over 1,400 requirements before applying a structured scoring system to manage the outsourcing approach for 80 software, maintenance, marketing and consulting vendors. Challenge We were engaged by...

Insights

Our 2 cents’ worth on Mobile Payments

The race for mobile payments domination is heating up, with Android and Samsung due to enter the market in the coming months, along with Tesco, Sainsbury’s and Walmart all developing their own store payment systems. What are mobile payments? Mobile payment is a term used to describe the process of paying for goods in store using your mobile phone. The...

Insights

Meality: A Machine To “Size Up” Your Customer

Have you met Meality? She is a machine/sales assistant who helps you find that illusive pair of jeans that will fit you perfectly. I stumbled across her in Santa Monica’s Bloomindales. Meality scans you, takes 200 billion body dimension data points and searches a database to find THE jeans.   I decided to give her a shot. She works like...