Tag Archives: Walmart

Insights

Winning with Shopper Data

by Julia Cook Amazon’s recent purchase of Wholefoods has switched the question from ‘which grocers will become online retailers?’ to ‘which online retailers will become brick and mortar retailers?’. As Amazon and Alibaba in China have realised, the power of combining both online and offline data is unassailable – the best way to truly understand your customers.  And while 97%...

Insights

A Look at How Walmart is Delivering Innovation

by Julia Cook Walmart Stores, the biggest bricks and mortar retailer in the world, has declared that in February 2018 it will change its name to simply ‘Walmart’. Reflecting the increasing influence of online, the name change isn’t just cosmetic – Walmart has had an intense push on innovation and e-commerce in the Online to Offline (O2O) sector. In the...

Insights

Our 2 cents’ worth on Mobile Payments

The race for mobile payments domination is heating up, with Android and Samsung due to enter the market in the coming months, along with Tesco, Sainsbury’s and Walmart all developing their own store payment systems. What are mobile payments? Mobile payment is a term used to describe the process of paying for goods in store using your mobile phone. The...